Amazon launches “Amazon Business” to capture B2B market

Updated 14 February 2024

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MThe online business transaction is expected to grow by $1.2 trillion by 2021- and Amazon has finally played its card to offer business-to-business operation in India where the US tech giant is expected to enter the market space dominated by domestic rivals.

Amazon business

The B2B website Amazon Business has been specifically designed for businesses. It includes small offices, entrepreneurs, department stores, Kirana stores, drugstores, and restaurants.

The members can purchase various items listed on the website. It includes business supplies at wholesale prices and in bulk quantities.

You can order any time of the day, and pay via different payment methods. And the delivery services through Amazon’s trusted delivery partner. Currently, the services are available in Bengaluru and Mangaluru.

Amazon has also reportedly partnered with HDFC and ICICI bank to provide credit solutions for business purchases on AmazonBusiness. With the help of these solutions, you can avail free credit for 48 days.

Moreover, To become a member of the Amazon business. You need to have a valid business license and an exceptional seller history.

Your B2B Amazon Seller account will be used for the Amazon Business Seller Program. Your business prices will show to verified business buyers.

Furthermore, As a business member, you can get the advantage of wholesale prices, track your order using PO, and get invoices with your VAT and CST numbers.

With the late arrival in the game, Amazon has to contend with the fact that their domestic rivals, IndiaMart and TradeIndia have a head start in business-to-business e-commerce.

However, with its exceptional service and the name made in the consumer market, the tech giant will be competing for business customers on the same online playing field.

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