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Amazon launches “Amazon Business” to capture B2B market

The online business transaction is expected to grow by $1.2 trillion by 2021- and Amazon has finally played its card to offer business-to-business operation in India where the US tech giant is expected to enter in the market space dominated by domestic rivals.

The member-only B2B website AmazonBusiness.in has been specifically designed for businesses including small offices, entrepreneurs, department stores, kirana stores, drugstores and restaurant. The members can make the purchase of various items listed on the website including business supplies at wholesale prices and in bulk quantities. You can order anytime of the day, pay via different payment methods and get the services delivered by Amazon trusted delivery partner. Currently, the services are being offered in Bengaluru and Mangaluru.

Amazon has also reportedly partnered with HDFC and ICICI bank to provide credit solutions for business purchases on AmazonBusiness.in. With the help of these solutions, you can avail free credit for 48 days.

To become a member of Amazon business, you need to have a valid business license and exceptional seller history. Your Amazon Seller account can be used for Amazon Business Seller Program and your business only prices will be shown verified business buyers. As a business member, you can get the advantage of wholesale prices, track your order using PO and get invoices with you VAT and CST numbers.

With the late arrival in the game, Amazon has to contend with the fact that their domestic rivals, IndiaMart and TradeIndia have a head start in business-to-business e-commerce. However, with its exceptional service being offered and the name made in the consumer market, the tech giant will be competing for business customers on the same online playing field.

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